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callrail.com

callrail.com is SSL secured

Free website and domain report on callrail.com

Last Updated: 29th September, 2024
Overview

Snoop Summary for callrail.com

This is a free and comprehensive report about callrail.com. The domain callrail.com is currently hosted on a server located in Amsterdam, North Holland in Netherlands with the IP address 147.75.40.150, where the local currency is EUR and Dutch is the local language. Our records indicate that callrail.com is privately registered by REDACTED FOR PRIVACY. Callrail.com is expected to earn an estimated $2,119 USD per day from advertising revenue. The sale of callrail.com would possibly be worth $1,546,764 USD. This figure is based on the daily revenue potential of the website over a 24 month period. Callrail.com is insanely popular with an estimated 337,668 daily unique visitors. This report was last updated 29th September, 2024.

About callrail.com

Site Preview: callrail.com callrail.com
Title: Call Tracking & Marketing Analytics Software | CallRail
Description: Tracking and analytics for phone calls and web forms. Optimize your marketing and increase ROI on your PPC, SEO, and offline ad campaigns.
Keywords and Tags: 737 874 2833, call, call score, call voicemail, call zack, callrail, callrail com, callrail login, callrail pricing, callrail support, internet services, lead tracking, misleading or unethical, new number, privacy risk, rail call, softphone, suspicious, white label
Related Terms: ai and analytics, ppc analytics
Fav Icon:
Age: Over 13 years old
Domain Created: 18th February, 2011
Domain Updated: 26th October, 2018
Domain Expires: 18th February, 2023
Review

Snoop Score

4/5 (Excellent!)

Valuation

$1,546,764 USD
Note: All valuation figures are estimates.

Popularity

Very High
Note: Popularity is estimated.

Rank, Reach and Authority

Alexa Rank: 5,408
Alexa Reach:
SEMrush Rank (US): 54,653
SEMrush Authority Score: 52
Moz Domain Authority: 0
Moz Page Authority: 0

Organic vs Paid (Google Ads)

Organic Paid
Keywords: 21,268 368
Traffic: 37,941 2,074
Cost: $1,659,713 USD $103,448 USD
Traffic

Visitors

Daily Visitors: 337,668
Monthly Visitors: 10,277,550
Yearly Visitors: 123,248,820
Note: All visitors figures are estimates.

Visitors By Country

Revenue

Revenue

Daily Revenue: $2,119 USD
Monthly Revenue: $64,491 USD
Yearly Revenue: $773,377 USD
Note: All revenue figures are estimates.

Revenue By Country

SEO

Backlinks Analysis (SEMrush)

Backlinks: 137,281
Referring Domains: 2,801
Referring IPs: 3,065
Callrail.com has 137,281 backlinks according to SEMrush. 68% of these backlinks are "dofollow" (follow) links which allow the flow of link equity to pass through, which may improve callrail.com's search engine rankings. Other links are treated as 'hints' by search engines and may also pass link equity, depending on what search engines decide in each case.
99% of callrail.com's backlinks are text and image links, which are ideal for SEO. Other backlink types may be unrecognized or ignored by search engines.

Top New Follow Links

1
Source: https://www.saashub.com/callrail-alternatives?page=8
Target: https://www.callrail.com/
2
Source: https://www.saashub.com/callrail-alternatives?page=7
Target: https://www.callrail.com/
3
Source: http://autocreditsoftware.com/author/admin/page/418/
Target: http://www.callrail.com/benefits/google-analytics-integration/
4
Source: http://autocreditsoftware.com/category/blog/page/409/
Target: https://www.callrail.com/
5
Source: http://autocreditsoftware.com/blog/page/403/
Target: https://www.callrail.com/

Top Ranking Keywords (US)

1
Keyword: callrail
Ranked Page: https://www.callrail.com/
2
Keyword: callrail login
Ranked Page: https://www.callrail.com/
3
Keyword: callrail pricing
Ranked Page: https://www.callrail.com/pricing/
4
Keyword: white label
Ranked Page: https://www.callrail.com/blog/what-is-white-labeling/
5
Keyword: callrail com
Ranked Page: https://www.callrail.com/

Domain Analysis

Value Length
Domain: callrail.com 12
Domain Name: callrail 8
Extension (TLD): com 3
Expiry Check:

Page Speed Analysis

Average Load Time: 1.69 seconds
Load Time Comparison: Faster than 55% of sites

PageSpeed Insights

Avg. (All Categories) 70
Performance 63
Accessibility 88
Best Practices 73
SEO 83
Progressive Web App 45
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.callrail.com/
Updated: 30th April, 2021

1.42 seconds
First Contentful Paint (FCP)
59%
35%
6%

0.00 seconds
First Input Delay (FID)
97%
2%
1%

Simulate loading on desktop
63

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for callrail.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Cumulative Layout Shift — 0.001
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Other

Estimated Input Latency — 40 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive callrail.com as laggy when the latency is higher than 0.05 seconds.
Network Requests
Below is a list of network requests that were made during page load.
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https://px.ads.linkedin.com/collect?v=2&fmt=js&pid=163729&time=1619816365691&url=https%3A%2F%2Fwww.callrail.com%2F&cookiesTest=true
http/1.1
1740.3679999989
1955.0870000385
951
0
302
https://vars.hotjar.com/box-5e3cec51ed8e99df6977c199d27812d7.html
h2
1749.5839999756
1767.6109999884
1199
1514
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text/html
Document
https://stats.g.doubleclick.net/j/collect?t=dc&aip=1&_r=3&v=1&_v=j90&tid=UA-22216681-3&cid=1267039934.1619816366&jid=102929379&gjid=2132759607&_gid=404906307.1619816366&_u=YEBAAEAAAAAAAC~&z=47973880
h2
1750.3799999831
1754.4309999794
693
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200
text/plain
XHR
https://fast.wistia.com/assets/external/externalPlayer.js
h2
1753.1299999682
1773.8169999793
41219
200333
200
application/javascript
Script
https://production--rail.netlify.app/assets/media/homepage-animation.mp4
h2
1760.3870000457
1830.1590000046
285389
284850
206
video/mp4
Media
https://cdn.cookielaw.org/consent/5d125825-50f5-4c84-b0de-968fbaa7c679/0e96e16d-b6fc-4480-b326-1f9cee7a0125/en.json
h2
1779.6200000448
1809.6960000694
15268
59242
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application/x-javascript
Fetch
https://dev.visualwebsiteoptimizer.com/settings.js?a=475343&settings_type=1&vn=7.0&r=0.4809973666551066&exc=24|25|26|27|28
h2
1788.1109999726
1804.3349999934
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2079
200
application/javascript
Script
https://dev.visualwebsiteoptimizer.com/s.gif?account_id=475343&u=D440A1D6D3D5DDB5DD40D80E507455E14&s=1619816364&p=1&tags={%22si%22:{%2224%22:%221%22}}&update=1&cq=0&vn=7.0.143&vns=undefined&vno=undefined&_cu=https%3A%2F%2Fwww.callrail.com%2F&eTime=1619816364952&random=0.3024027864703007
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1792.3990000272
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Image
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1808.4870000603
1824.7710000724
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43
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image/gif
Image
https://cdn.bizible.com/m/kvp?data=%7B%22ABTest%22%3A%5B%7B%22Exp%22%3A%7B%22Name%22%3A%22April%20home%20and%20pricing%20page%20refresh%22%2C%22Id%22%3A%2224%22%7D%2C%22Var%22%3A%7B%22Name%22%3A%22Control%22%2C%22Id%22%3A%221%22%7D%2C%22U%22%3A%22D440A1D6D3D5DDB5DD40D80E507455E14%22%7D%5D%7D&_biz_u=516f3026262d4c8aff5b992c2a3fdfa4&_biz_s=76a687&_biz_l=https%3A%2F%2Fwww.callrail.com%2F&_biz_t=1619816365966&_biz_i=Call%20Tracking%20%26%20Marketing%20Analytics%20Software%20%7C%20CallRail&_biz_n=3&rnd=233127&cdn_o=a&_biz_z=1619816365967
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image/gif
Image
https://production--rail.netlify.app/assets/data/index.json
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1846.5700000525
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application/json
Other
https://production--rail.netlify.app/assets/data/call-tracking/index.json
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1847.1889999928
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application/json
Other
https://production--rail.netlify.app/assets/data/lead-center/index.json
h2
1847.7790000616
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3323
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application/json
Other
https://production--rail.netlify.app/assets/data/conversation-intelligence/index.json
h2
1848.7639999948
1872.0560000511
3600
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application/json
Other
https://production--rail.netlify.app/assets/data/form-tracking/index.json
h2
1849.324000068
1877.8190000448
3337
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application/json
Other
https://production--rail.netlify.app/assets/data/pricing/index.json
h2
1851.2709999923
1877.5260000257
548
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application/json
Other
https://production--rail.netlify.app/assets/data/agencies/index.json
h2
1851.8420000328
1874.6449999744
548
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application/json
Other
https://production--rail.netlify.app/assets/data/real-estate/index.json
h2
1852.4319999851
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application/json
Other
https://production--rail.netlify.app/assets/data/healthcare/index.json
h2
1852.9540000018
1892.565999995
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application/json
Other
https://production--rail.netlify.app/assets/data/legal-services/index.json
h2
1853.4630000358
1893.2239999995
3097
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application/json
Other
https://production--rail.netlify.app/assets/data/home-services/index.json
h2
1853.7919999799
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3513
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application/json
Other
https://production--rail.netlify.app/assets/data/automotive/index.json
h2
1854.3390000705
1886.7480000481
548
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200
application/json
Other
https://production--rail.netlify.app/assets/data/financial-services/index.json
h2
1854.879999999
1871.6390000191
3785
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200
application/json
Other
https://production--rail.netlify.app/assets/data/learn/index.json
h2
1855.2660000278
1899.6119999792
4576
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200
application/json
Other
https://production--rail.netlify.app/assets/data/news/index.json
h2
1855.7400000282
1875.7929999847
5317
0
200
application/json
Other
https://production--rail.netlify.app/assets/data/ebooks/index.json
h2
1856.4900000347
1876.4349999838
5126
0
200
application/json
Other
https://production--rail.netlify.app/assets/data/webinars/index.json
h2
1856.9600000046
1909.9350000033
4582
0
200
application/json
Other
https://production--rail.netlify.app/assets/data/definitions/index.json
h2
1857.5160000473
1895.223999978
4753
0
200
application/json
Other
https://production--rail.netlify.app/assets/data/case-studies/index.json
h2
1858.0599999987
1896.3280000025
5520
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application/json
Other
https://production--rail.netlify.app/assets/data/guides/index.json
h2
1859.2910000589
1901.6019999981
5220
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application/json
Other
https://production--rail.netlify.app/assets/data/tips/index.json
h2
1859.7790000495
1883.53500003
5690
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application/json
Other
https://production--rail.netlify.app/assets/data/integrations/index.json
h2
1860.1689999923
1883.9910000097
5662
0
200
application/json
Other
https://production--rail.netlify.app/assets/data/partners/index.json
h2
1860.8520000707
1876.8799999962
548
0
200
application/json
Other
https://www.google.com/ads/ga-audiences?t=sr&aip=1&_r=4&slf_rd=1&v=1&_v=j90&tid=UA-22216681-3&cid=1267039934.1619816366&jid=102929379&_u=YEBAAEAAAAAAAC~&z=658820277
h2
1863.4460000321
1873.0330000399
678
42
200
image/gif
Image
https://production--rail.netlify.app/assets/media/homepage-animation.mp4
h2
1900.5439999746
2186.6310000187
285389
65536
206
video/mp4
Media
https://js.callrail.com/companies/297407543/custom_forms.js?t=1619816366073&
h2
1913.0320000695
1931.8820000626
2311
4478
200
text/javascript
Script
https://js.callrail.com/companies/297407543/external_forms.js?t=1619816366074&
h2
1913.7790000532
1933.4490000037
8049
23172
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text/javascript
Script
https://js.callrail.com/group/0/f6b60be971df89061219/12/swap_session.json
h2
1938.2800000021
1980.0110000651
622
134
200
application/json
XHR
https://www.linkedin.com/px/li_sync?redirect=https%3A%2F%2Fpx.ads.linkedin.com%2Fcollect%3Fv%3D2%26fmt%3Djs%26pid%3D163729%26time%3D1619816365691%26url%3Dhttps%253A%252F%252Fwww.callrail.com%252F%26cookiesTest%3Dtrue%26liSync%3Dtrue
http/1.1
1955.5310000433
2090.0919999694
2347
0
302
https://dev.visualwebsiteoptimizer.com/analysis/worker-70faafffa0475802f5ee03ca5ff74179.js
h2
1963.7280000607
2000.8590000216
14089
47679
200
application/javascript
XHR
https://cdn.bizible.com/m/kvp?data=%7B%22ABTest%22%3A%5B%7B%22Exp%22%3A%7B%22Name%22%3A%22April%20home%20and%20pricing%20page%20refresh%22%2C%22Id%22%3A%2224%22%7D%2C%22Var%22%3A%7B%22Name%22%3A%22Control%22%2C%22Id%22%3A%221%22%7D%2C%22U%22%3A%22D440A1D6D3D5DDB5DD40D80E507455E14%22%7D%5D%7D&_biz_u=516f3026262d4c8aff5b992c2a3fdfa4&_biz_s=76a687&_biz_l=https%3A%2F%2Fwww.callrail.com%2F&_biz_t=1619816366165&_biz_i=Call%20Tracking%20%26%20Marketing%20Analytics%20Software%20%7C%20CallRail&_biz_n=4&rnd=654980&cdn_o=a&_biz_z=1619816366165
h2
2013.3540000534
2032.2980000637
324
43
200
image/gif
Image
https://cdn.bizible.com/m/kvp?data=%7B%22ABTest%22%3A%5B%7B%22Exp%22%3A%7B%22Name%22%3A%22April%20home%20and%20pricing%20page%20refresh%22%2C%22Id%22%3A%2224%22%7D%2C%22Var%22%3A%7B%22Name%22%3A%22Control%22%2C%22Id%22%3A%221%22%7D%2C%22U%22%3A%22D440A1D6D3D5DDB5DD40D80E507455E14%22%7D%5D%7D&_biz_u=516f3026262d4c8aff5b992c2a3fdfa4&_biz_s=76a687&_biz_l=https%3A%2F%2Fwww.callrail.com%2F&_biz_t=1619816366172&_biz_i=Call%20Tracking%20%26%20Marketing%20Analytics%20Software%20%7C%20CallRail&_biz_n=5&rnd=963578&cdn_o=a&_biz_z=1619816366172
h2
2014.412999968
2029.6370000578
324
43
200
image/gif
Image
https://cdn.bizible.com/xdc.js?_biz_u=516f3026262d4c8aff5b992c2a3fdfa4&_biz_h=-417244810&cdn_o=a&jsVer=4.21.04.22
h2
2016.799999983
2055.4410000332
847
111
200
text/javascript
Script
https://www.facebook.com/tr/?id=1636822356602026&ev=PageView&dl=https%3A%2F%2Fwww.callrail.com%2F&rl=&if=false&ts=1619816366216&sw=800&sh=600&v=2.9.39&r=stable&ec=0&o=30&fbp=fb.1.1619816366211.1195563751&it=1619816365683&coo=false&rqm=GET
h2
2057.1830000263
2071.4699999662
627
44
200
image/gif
Image
https://942-nkk-234.mktoresp.com/webevents/visitWebPage?_mchNc=1619816366245&_mchRu=%2F&_mchId=942-NKK-234&_mchTk=_mch-callrail.com-1619816366242-40187&_mchHo=www.callrail.com&_mchPo=&_mchPc=https%3A&_mchVr=160&_mchEcid=&_mchRe=
2083.6460000137
2186.791999964
0
0
-1
Other
https://px.ads.linkedin.com/collect?v=2&fmt=js&pid=163729&time=1619816365691&url=https%3A%2F%2Fwww.callrail.com%2F&cookiesTest=true&liSync=true
http/1.1
2090.4749999754
2189.0760000097
556
0
302
https://p.adsymptotic.com/d/px/?_pid=16218&_psign=0aa5badf92527f7732e22463d6fa4dbc&coopa=0&gdpr=0&gdpr_consent=&_puuid=9ffb0cea-fdf6-44da-b67a-20f92db11af7
http/1.1
2189.412000007
2424.4559999788
832
0
302
https://embedwistia-a.akamaihd.net/deliveries/abfa8badccc1002baa30da896a24b05759704a19.webp?image_crop_resized=640x360
http/1.1
2237.5290000346
2367.3730000155
14744
14198
200
image/webp
Image
https://cdn.cookielaw.org/scripttemplates/6.16.0/assets/otFloatingRoundedCorner.json
h2
2264.3020000542
2294.8270000052
3806
9781
200
application/json
Fetch
https://cdn.cookielaw.org/scripttemplates/6.16.0/assets/v2/otPcPanel.json
h2
2265.2689999668
2298.0090000201
12749
48374
200
application/json
Fetch
https://p.adsymptotic.com/d/px/?_pid=16218&_psign=0aa5badf92527f7732e22463d6fa4dbc&coopa=0&gdpr=0&gdpr_consent=&_puuid=9ffb0cea-fdf6-44da-b67a-20f92db11af7&_expected_cookie=4cfcf9e9de3c337da73b9aa5f959bc6f
h2
2425.0649999594
2517.9439999629
708
43
200
image/gif
Image
https://in.hotjar.com/api/v2/client/sites/2366750/visit-data?sv=7
h2
2560.1540000644
2664.6150000161
373
171
200
application/json
XHR
https://www.facebook.com/tr/
2699.718000018
2781.5369999735
0
0
-1
Other
https://ws8.hotjar.com/api/v2/sites/2366750/recordings/content
http/1.1
2734.746000031
4140.8669999801
393
69
200
application/json
XHR
https://distillery.wistia.com/x
h2
2814.0980000608
2833.1839999883
135
0
204
text/plain
XHR
https://pipedream.wistia.com/mput?topic=metrics
h2
2818.6470000073
2848.6239999766
190
2
200
text/plain
XHR
https://distillery.wistia.com/x
h2
2818.8520000549
2849.6580000501
135
0
204
text/plain
XHR
https://fast.wistia.com/assets/external/allIntegrations.js
h2
3772.5220000139
3788.9389999909
9695
41760
200
application/javascript
Script
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
393.83
8.747
403.434
6.057
441.618
25.921
469.028
42.699
517.297
9.167
549.445
15.007
578.604
17.795
601.64
42.525
660.431
36.033
715.15
116.828
832.001
126.705
958.725
12.945
972.069
71.103
1055.157
5.688
1071.853
328.561
1400.847
9.312
1442.029
17.68
1469.109
6.102
1475.236
22.096
1501.003
9.356
1510.761
11.525
1522.515
6.352
1529.254
7.481
1537.106
17.13
1567.738
6.054
1574.239
12.746
1587.033
33.292
1620.474
6.336
1627.14
6.233
1633.512
11.673
1645.981
9.965
1659.608
30.118
1696.471
72.476
1793.976
17.172
1822.953
16.905
1840.197
35.186
1895.31
34.908
1931.523
42.74
1975.409
8.105
1988.559
6.601
1995.185
49.691
2054.773
33.524
2106.465
9.402
2128.412
30.965
2180.889
18.547
2199.972
18.072
2223.379
45.541
2268.95
28.002
2304.845
5.266
2310.283
12.133
2325.272
28.241
2354.593
9.777
2365.977
88.394
2462.085
14.019
2498.037
86.437
2585.221
109.951
2700.581
7.231
2712.229
11.489
2723.771
8.556
2734.728
44.416
2789.027
19.292
3800.831
5.386
3824.427
5.831
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Eliminate render-blocking resources — Potential savings of 0 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Callrail.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
6994
230
https://apis.google.com/js/api:client.js
6143
230
Properly size images — Potential savings of 66 KiB
Images can slow down the page's load time. Callrail.com should consider serving more appropriate-sized images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://images.ctfassets.net/7742r3inrzuj/ZnESxfkyIqHaPgEZMeP2G/db7118a73555624713926b175ee60c49/hero.jpg?w=1100&q=15&fm=webp
31112
23038
https://images.ctfassets.net/7742r3inrzuj/7EmBOyOi20yjQCv0r7LlUx/b42320050e3cae22123c916c222cde4d/healthcare-hero.png?w=200&q=80&fm=webp&h=200&fit=fill
13770
10328
https://images.ctfassets.net/7742r3inrzuj/3GvzzUNU2oas9n0cYVXif0/0d927bbf42efa68f31c4ded5a534edda/video-spiral.png?w=950&q=45&fm=webp
20550
8750
https://images.ctfassets.net/7742r3inrzuj/m2C2PmPmexhewqWPFmikJ/a8d496baeac3f9c02d66bde1a148ee70/Agencies-Grow-Your-Agency-With-Call-Tracking.png?w=200&q=80&fm=webp&h=200&fit=fill&f=right
10128
7596
https://images.ctfassets.net/7742r3inrzuj/6pqSGiPcMbCvuzl0ygSUd1/22eb21cabd3749f5488f3d2a2dbdda4d/homeservices-closing.png?w=200&q=80&fm=webp&h=200&fit=fill
9958
7469
https://images.ctfassets.net/7742r3inrzuj/6fx2nZ7dw0abTrEzck4jEK/81f3be9342e584def90e5fe75856b088/The-Automotive-Guide-to-Call-Tracking.png?w=200&q=80&fm=webp&h=200&fit=fill
8612
6459
https://images.ctfassets.net/7742r3inrzuj/7uyUYLXkgge0OHZvB7FdxS/f4b073469000ff2a59bbc715de3657d0/communicate-panel.png?w=330&q=15&fm=webp
7532
4187
Defer offscreen images — Potential savings of 51 KiB
Time to Interactive can be slowed down by resources on the page. Callrail.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://embedwistia-a.akamaihd.net/deliveries/abfa8badccc1002baa30da896a24b05759704a19.webp?image_crop_resized=640x360
14198
14198
https://production--rail.netlify.app/assets/static/slack.ce86f02.6e227304eee65b2e511e43a6d50d0f86.png
10549
10549
https://production--rail.netlify.app/assets/static/wordpress.ce86f02.c6d9917210ef6bdeddf52073eb4496a6.png
9517
9517
https://production--rail.netlify.app/assets/static/unbounce.ce86f02.36530c3f27065c1b45952a6e02a3fe68.png
5322
5322
https://production--rail.netlify.app/assets/static/g-logo-1.ce86f02.946a0903dd7145a0a895032c764982ca.png
4883
4883
https://production--rail.netlify.app/assets/svg/blue-card-background.bc4ae578.svg
3444
3444
https://production--rail.netlify.app/assets/static/microsoft-advertising.ce86f02.1afd7360ffa82c0d82eca520f4169523.png
2596
2596
https://production--rail.netlify.app/assets/static/facebook.ce86f02.b87bde0ce1e82ded8fc88dbefc5eed10.png
2136
2136
Minify CSS
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Callrail.com should consider minifying CSS files.
Minify JavaScript — Potential savings of 7 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Callrail.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://fast.wistia.com/assets/external/externalPlayer.js
41219
6984
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Serve images in next-gen formats
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 200 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.callrail.com/
203.743
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Callrail.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Avoid serving legacy JavaScript to modern browsers — Potential savings of 107 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://js.callrail.com/companies/297407543/custom_forms.js?t=1619816366073&
16888
https://js.qualified.com/qualified.js?token=dbqJX1GbYYhxvUrH
16572
https://production--rail.netlify.app/assets/js/app.js
12873
https://connect.facebook.net/signals/config/1636822356602026?v=2.9.39&r=stable
11851
https://js.callrail.com/companies/297407543/external_forms.js?t=1619816366074&
11367
https://www.clickcease.com/monitor/stat.js
10814
https://cdn.bizible.com/scripts/bizible.js
7813
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.bSaSBnJo3mU.O/m=client/rt=j/sv=1/d=1/ed=1/am=AQ/rs=AGLTcCOlScUDCc6laSimwcYo4nXUQAS-sQ/cb=gapi.loaded_0
7648
https://production--rail.netlify.app/assets/js/page--src--pages--index-vue.js
6541
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
6155
https://fast.wistia.com/assets/external/externalPlayer.js
279
https://fast.wistia.com/assets/external/E-v1.js
218
https://connect.facebook.net/en_US/fbevents.js
45
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.
URL Potential Savings (Ms)
https://images.ctfassets.net/7742r3inrzuj/ZnESxfkyIqHaPgEZMeP2G/db7118a73555624713926b175ee60c49/hero.jpg?w=1100&q=15&fm=webp
0

Diagnostics

Avoid chaining critical requests — 2 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Callrail.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
All text remains visible during webfont loads
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
Keep request counts low and transfer sizes small — 228 requests • 3,550 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
228
3635367
Other
135
1077379
Script
33
1044093
Media
4
1023336
Image
50
286214
Font
3
108011
Document
2
59661
Stylesheet
1
36673
Third-party
221
3552049
Minimize third-party usage — Third-party code blocked the main thread for 90 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
SHOW DETAILS
184416
70.819
SHOW DETAILS
89043
17.833
SHOW DETAILS
130964
0
SHOW DETAILS
114246
0
SHOW DETAILS
101403
0
SHOW DETAILS
63606
0
SHOW DETAILS
56376
0
SHOW DETAILS
37604
0
SHOW DETAILS
20819
0
SHOW DETAILS
6596
0
SHOW DETAILS
4516
0
SHOW DETAILS
1540
0
SHOW DETAILS
693
0
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
img
Avoid large layout shifts — 4 elements found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
Partnerships Learn about our affiliate, marketing agency, and technology partn…
0.00031457519190898
Know and grow your leads with CallRail.
0.00027101862687543
Communicate
8.7282516708899E-5
Analyze
5.8075420044735E-5
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 8 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://fast.wistia.com/assets/external/E-v1.js
2722
164
https://fast.wistia.com/assets/external/E-v1.js
1708
127
https://fast.wistia.com/assets/external/E-v1.js
1591
117
https://js.qualified.com/qualified.js?token=dbqJX1GbYYhxvUrH
3057
88
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
3146
86
https://dev.visualwebsiteoptimizer.com/web/djIkdGU6Ny4wOmFzeW5jJWdxdWVyeQ==/tag-6c1234c1720b231a126856828ba1de84.js
2432
72
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.bSaSBnJo3mU.O/m=client/rt=j/sv=1/d=1/ed=1/am=AQ/rs=AGLTcCOlScUDCc6laSimwcYo4nXUQAS-sQ/cb=gapi.loaded_0
3232
55
https://dev.visualwebsiteoptimizer.com/web/djIkYTo0LjA6bm9qcXVlcnksdHI6Ny4w/tag-3f1490437bbd039a165fc8cdd790abf7.js
2590
50
Avoid non-composited animations
It is recommended to avoid non-composited animations which are often janky and increase CLS.

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Metrics

First Contentful Paint — 1.0 s
The time taken for the first image or text on the page to be rendered.
Speed Index — 1.9 s
The time taken for the page contents to be visibly populated.
Time to Interactive — 3.1 s
The time taken for the page to become fully interactive.
Total Blocking Time — 320 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First CPU Idle — 3.0 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 160 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 1.0 s
The time taken for the primary content of the page to be rendered.

Opportunities

Remove unused CSS — Potential savings of 51 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Callrail.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://production--rail.netlify.app/assets/css/0.styles.css
36673
33176
#onetrust-banner-sdk{-ms-text-size-adjust:100%;-webkit-text-size-adjust:100%} ...
19748
19470
Remove unused JavaScript — Potential savings of 479 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.bSaSBnJo3mU.O/m=client/rt=j/sv=1/d=1/ed=1/am=AQ/rs=AGLTcCOlScUDCc6laSimwcYo4nXUQAS-sQ/cb=gapi.loaded_0
107425
80566
https://fast.wistia.com/assets/external/E-v1.js
115767
79553
https://production--rail.netlify.app/assets/js/app.js
141392
66906
https://connect.facebook.net/signals/config/1636822356602026?v=2.9.39&r=stable
75457
56168
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
86310
49065
https://js.qualified.com/qualified.js?token=dbqJX1GbYYhxvUrH
67266
36857
https://script.hotjar.com/modules.af7c72981a16dda10558.js
59630
30379
https://fast.wistia.com/assets/external/externalPlayer.js
41219
27781
https://www.clickcease.com/monitor/stat.js
24431
21300
https://www.googletagmanager.com/gtm.js?id=GTM-PZBTJ7Q
56376
21163
https://dev.visualwebsiteoptimizer.com/web/djIkdGU6Ny4wOmFzeW5jJWdxdWVyeQ==/tag-6c1234c1720b231a126856828ba1de84.js
45727
20918
Avoid multiple page redirects — Potential savings of 340 ms
Redirects can cause additional delays before the page can begin loading. Callrail.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://callrail.com/
190
https://callrail.com/
150
https://www.callrail.com/
0

Diagnostics

Avoid enormous network payloads — Total size was 3,550 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://production--rail.netlify.app/assets/media/homepage-animation.mp4
285389
https://production--rail.netlify.app/assets/media/homepage-animation.mp4
285389
https://production--rail.netlify.app/assets/media/homepage-animation.webm
226279
https://production--rail.netlify.app/assets/media/homepage-animation.webm
226279
https://production--rail.netlify.app/assets/js/app.js
141392
https://fast.wistia.com/assets/external/E-v1.js
115767
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.bSaSBnJo3mU.O/m=client/rt=j/sv=1/d=1/ed=1/am=AQ/rs=AGLTcCOlScUDCc6laSimwcYo4nXUQAS-sQ/cb=gapi.loaded_0
107425
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
86310
https://connect.facebook.net/signals/config/1636822356602026?v=2.9.39&r=stable
75457
https://production--rail.netlify.app/assets/fonts/SourceSerifPro-Light.woff2
74949
Avoid an excessive DOM size — 1,030 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
1030
Maximum DOM Depth
Wistia video thumbnail
22
Maximum Child Elements
body
29
Reduce JavaScript execution time — 1.5 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://fast.wistia.com/assets/external/E-v1.js
411.291
346.584
54.39
https://production--rail.netlify.app/assets/js/app.js
373.507
324.578
11.465
Unattributable
334.751
31.665
0.146
https://production--rail.netlify.app/assets/js/page--src--pages--agencies--index-vue~page--src--pages--call-tracking--attribution--index-vue~page--~dac8f816.js
214.237
194.059
2.216
https://www.callrail.com/
187.791
13.195
1.893
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
138.491
85.763
33.18
https://dev.visualwebsiteoptimizer.com/web/djIkdGU6Ny4wOmFzeW5jJWdxdWVyeQ==/tag-6c1234c1720b231a126856828ba1de84.js
97.607
93.141
2.722
https://dev.visualwebsiteoptimizer.com/web/djIkYTo0LjA6bm9qcXVlcnksdHI6Ny4w/tag-3f1490437bbd039a165fc8cdd790abf7.js
92.992
89.182
1.667
https://js.qualified.com/qualified.js?token=dbqJX1GbYYhxvUrH
89.14
81.787
4.756
https://www.googletagmanager.com/gtm.js?id=GTM-PZBTJ7Q
76.413
66.18
6.046
https://fast.wistia.com/assets/external/externalPlayer.js
50.042
27.689
18.214
Minimize main-thread work — 2.5 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
1673.095
Other
344.27699999999
Script Parsing & Compilation
182.654
Style & Layout
87.161
Parse HTML & CSS
86.774
Garbage Collection
61.283
Rendering
43.425

Metrics

Largest Contentful Paint — 2.8 s
The timing of the largest text or image that is painted.

Diagnostics

Serve static assets with an efficient cache policy — 21 resources found
Callrail.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://dev.visualwebsiteoptimizer.com/j.php?a=475343&u=https%3A%2F%2Fwww.callrail.com%2F&f=1&r=0.4726438783084379
0
3289
https://dev.visualwebsiteoptimizer.com/settings.js?a=475343&settings_type=1&vn=7.0&r=0.4809973666551066&exc=24|25|26|27|28
0
1367
https://munchkin.marketo.net/munchkin.js
0
1282
https://geolocation.onetrust.com/cookieconsentpub/v1/geo/location
0
735
https://p.adsymptotic.com/d/px/?_pid=16218&_psign=0aa5badf92527f7732e22463d6fa4dbc&coopa=0&gdpr=0&gdpr_consent=&_puuid=9ffb0cea-fdf6-44da-b67a-20f92db11af7&_expected_cookie=4cfcf9e9de3c337da73b9aa5f959bc6f
0
708
https://dev.visualwebsiteoptimizer.com/s.gif?account_id=475343&u=D440A1D6D3D5DDB5DD40D80E507455E14&s=1619816364&p=1&tags={%22si%22:{%2224%22:%221%22}}&update=1&cq=0&vn=7.0.143&vns=undefined&vno=undefined&_cu=https%3A%2F%2Fwww.callrail.com%2F&eTime=1619816364952&random=0.3024027864703007
0
306
https://dev.visualwebsiteoptimizer.com/v.gif?cd=0&a=475343&d=callrail.com&u=D440A1D6D3D5DDB5DD40D80E507455E14&h=8c5c3091ee5f36a400f3432f3c71fef2&t=false&r=0.4705128965110108
0
306
https://static.hotjar.com/c/hotjar-2366750.js?sv=7
60000
2011
https://connect.facebook.net/signals/config/1636822356602026?v=2.9.39&r=stable
1200000
75457
https://connect.facebook.net/en_US/fbevents.js
1200000
25319
https://fast.wistia.com/assets/external/E-v1.js
3600000
115767
https://fast.wistia.com/assets/external/externalPlayer.js
3600000
41219
https://cdn.callrail.com/companies/297407543/f6b60be971df89061219/12/swap.js
3600000
12890
https://fast.wistia.com/assets/external/allIntegrations.js
3600000
9695
https://www.google-analytics.com/analytics.js
7200000
20199
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
14400000
6994
https://snippet.growsumo.com/growsumo.min.js
14400000
2589
https://snap.licdn.com/li.lms-analytics/insight.min.js
27469000
2169
https://cdn.bizible.com/scripts/bizible.js
86400000
34093
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
691200000
86310
https://www.clickcease.com/monitor/stat.js
2678400000
24431
Does not use passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Source
SHOW DETAILS
Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL Failing Elements
https://production--rail.netlify.app/assets/static/slack.ce86f02.6e227304eee65b2e511e43a6d50d0f86.png
img
https://production--rail.netlify.app/assets/static/wordpress.ce86f02.c6d9917210ef6bdeddf52073eb4496a6.png
img
card background
https://production--rail.netlify.app/assets/static/unbounce.ce86f02.36530c3f27065c1b45952a6e02a3fe68.png
img
https://production--rail.netlify.app/assets/static/g-logo-1.ce86f02.946a0903dd7145a0a895032c764982ca.png
img
https://production--rail.netlify.app/assets/static/microsoft-advertising.ce86f02.1afd7360ffa82c0d82eca520f4169523.png
img
https://production--rail.netlify.app/assets/static/facebook.ce86f02.b87bde0ce1e82ded8fc88dbefc5eed10.png
img
https://production--rail.netlify.app/assets/static/salesforce.ce86f02.53b36108a33012e95cc63319c1928415.png
img
https://production--rail.netlify.app/assets/static/g-logo-2.ce86f02.5f15835bdb257926fd03d452b4cbc2e4.png
img
https://production--rail.netlify.app/assets/static/hubspot.ce86f02.e8f8e051aa7acc398240ef487eed2591.png
img
88

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of callrail.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.
ARIA IDs are unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.

Names and labels

Buttons have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Callrail.com may provide assistance to deaf or hearing-impaired users with captions on videos.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements
Start Free Trial
Start Free Trial
Integrations
marketing agencies
like us
dentists
lawyers
car dealers
Call Tracking
Lead Center
Conversation Intelligence
Form Tracking
unique phone number
add other products
Start Free Trial

Navigation

`[id]` attributes on active, focusable elements are not unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Failing Elements
“CallRail is probably the best tool of its kind out there. It’s easy to set up …

Names and labels

Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
73

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that callrail.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids front-end JavaScript libraries with known security vulnerabilities
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
Vue
core-js
core-js-global@3.6.5; core-js-pure@3.0.0; core-js-pure@3.6.4
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://callrail.com/
Allowed
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Source
SHOW DETAILS
Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
SHOW DETAILS
TypeError: Cannot read property 'TenantFeatures' of undefined at https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js:7:378389 at https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js:7:379351 at https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js:7:383361
SHOW DETAILS
WebSocket connection to 'wss://ws.qualified.com/cable?ca=2021-04-30T20%3A59%3A26.545Z&pv=1&referrer=&token=dbqJX1GbYYhxvUrH&tz=PST8PDT&vu=9a754afe-c801-4cae-95cc-27c8fb8acd7e&wu=1537e245-730c-4985-9c56-bb3a1267d2bb&wv=8?ic=true' failed: Error in connection establishment: net::ERR_NAME_NOT_RESOLVED
SHOW DETAILS
WebSocket connection to 'wss://ws8.hotjar.com/api/v2/client/ws' failed: Error in connection establishment: net::ERR_NAME_NOT_RESOLVED
83

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for callrail.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of callrail.com on mobile screens.
Document uses legible font sizes
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Tap targets are sized appropriately
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Links do not have descriptive text — 2 links found
Make use of descriptive link text to assist search engines in understanding the content.
Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
45

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of callrail.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of callrail.com on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Avg. (All Categories) 61
Performance 18
Accessibility 76
Best Practices 73
SEO 86
Progressive Web App 50
0–49 (Fail) 50–89 (Average) 90–100 (Pass)
URL: https://www.callrail.com/
Updated: 30th April, 2021

3.51 seconds
First Contentful Paint (FCP)
22%
48%
30%

0.04 seconds
First Input Delay (FID)
86%
9%
5%

Simulate loading on mobile
18

Performance

Indicates how well the page is performing and highlights opportunities where performance may be improved for callrail.com. This includes details about optimizing page load times which can result in a better user experience.

Metrics

Cumulative Layout Shift — 0.001
Cumulative Layout Shift is the measurement of visible elements collective movement within the viewport.
View Data

Opportunities

Properly size images
Images can slow down the page's load time. Callrail.com should consider serving more appropriate-sized images.
Defer offscreen images — Potential savings of 33 KiB
Time to Interactive can be slowed down by resources on the page. Callrail.com should consider lazy-loading offscreen and hidden images.
URL Resource Size (Bytes) Potential Savings (Bytes)
https://production--rail.netlify.app/assets/static/slack.ce86f02.6e227304eee65b2e511e43a6d50d0f86.png
10549
10549
https://production--rail.netlify.app/assets/static/wordpress.ce86f02.c6d9917210ef6bdeddf52073eb4496a6.png
9517
9517
https://production--rail.netlify.app/assets/static/unbounce.ce86f02.36530c3f27065c1b45952a6e02a3fe68.png
5322
5322
https://production--rail.netlify.app/assets/static/g-logo-1.ce86f02.946a0903dd7145a0a895032c764982ca.png
4883
4883
https://production--rail.netlify.app/assets/svg/blue-card-background.bc4ae578.svg
3444
3444
Minify CSS — Potential savings of 2 KiB
Cascading Style Sheets (CSS) files can contribute to network payload sizes. Callrail.com should consider minifying CSS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
#onetrust-banner-sdk{-ms-text-size-adjust:100%;-webkit-text-size-adjust:100%} ...
39496
2123
Minify JavaScript — Potential savings of 4 KiB
JavaScript (JS) files can contribute to network payload sizes and increase script parse times. Callrail.com should consider minifying JS files.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://fast.wistia.com/assets/external/engines/manual_quality_video.js
20236
4153
Efficiently encode images
Unoptimized images can consume more cellular data than what is necessary.
Serve images in next-gen formats
Image formats like PNG and JPEG have poor compression when compared to other next-gen formats, such as JPEG 200, JPEG XR and WebP.
Enable text compression
Text-based resources should be served with compression, such as gzip, deflate or brotli.
Preconnect to required origins
Resource hints, such as 'preconnect' or 'dns-prefetch', may assist in establishing early connections to important third-party origins.
Initial server response time was short — Root document took 120 ms
It is advised to keep the server response time short for the main document, because all other requests depend on it.
URL Time Spent (Ms)
https://www.callrail.com/
115.059
Preload key requests
Key requests can be preloaded by using '<link rel=preload>'. Callrail.com should consider using '<link rel=preload>' to prioritize fetching resources that are currently requested later in page load.
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. It is recommended to use MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF.
Remove duplicate modules in JavaScript bundles
Ensure that no duplicate JavaScript modules from bundles exist to reduce bytes consumed by network activity.
Preload Largest Contentful Paint image
It is recommended to preload images used by LCP elements, to improve LCP time.
URL Potential Savings (Ms)
https://images.ctfassets.net/7742r3inrzuj/ZnESxfkyIqHaPgEZMeP2G/db7118a73555624713926b175ee60c49/hero.jpg?w=1080&q=15&fm=webp
0

Diagnostics

Avoid chaining critical requests — 2 chains found
Below is a list of Critical Request Chains, which shows which resources are loaded with a high priority. Callrail.com should consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load.
User Timing marks and measures
Make use of the User Timing API to measure an app's real-world performance during key user experiences.
All text remains visible during webfont loads
Make use of the font-display CSS feature, which will ensure text is user-visible while webfonts are loading.
Keep request counts low and transfer sizes small — 194 requests • 3,304 KiB
It is advised to add a budgets.json file in order to set budgets for the quantity and size of page resources.
Resource Type Requests Transfer Size (Bytes)
Total
194
3383221
Media
4
1023342
Other
116
1019888
Script
36
980788
Image
32
154858
Font
3
108011
Document
2
59661
Stylesheet
1
36673
Third-party
187
3299902
Lazy load third-party resources with facades
Consider replacing third-party embeds with a facade until they are required (use lazy loading).
Largest Contentful Paint element — 1 element found
The element which was identified as the Largest Contentful Paint.
Element
img
Avoid large layout shifts — 1 element found
Below is a list of all DOM elements that contribute to the CLS of the page.
Element CLS Contribution
Know and grow your leads with CallRail.
0.00073480224609375
Uses passive listeners to improve scrolling performance
Improve the page's scroll performance by marking touch and wheel event listeners as 'passive'.
Avoids `document.write()`
Avoid or limit the use of external scripts that are dynamically injected via 'document.write()' as users on slow connections will be delayed by tens of seconds.
Avoid long main-thread tasks — 20 long tasks found
Below is a list of the longest tasks on the main thread, which is useful when identifying the worst input delay contributors.
URL Start Time (Ms) Duration (Ms)
https://fast.wistia.com/assets/external/E-v1.js
12570
1179
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
13860
612
https://fast.wistia.com/assets/external/E-v1.js
7805
412
https://fast.wistia.com/assets/external/E-v1.js
7328
344
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
12256
248
https://dev.visualwebsiteoptimizer.com/web/djIkdGU6Ny4wOmFzeW5jJWdxdWVyeQ==/tag-6c1234c1720b231a126856828ba1de84.js
5801
212
https://dev.visualwebsiteoptimizer.com/web/djIkdGU6Ny4wOmFzeW5jJWdxdWVyeQ==/tag-6c1234c1720b231a126856828ba1de84.js
6176
179
https://fast.wistia.com/assets/external/E-v1.js
8349
155
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.bSaSBnJo3mU.O/m=client/rt=j/sv=1/d=1/ed=1/am=AQ/rs=AGLTcCOlScUDCc6laSimwcYo4nXUQAS-sQ/cb=gapi.loaded_0
11653
155
https://www.callrail.com/
2198
149
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.bSaSBnJo3mU.O/m=client/rt=j/sv=1/d=1/ed=1/am=AQ/rs=AGLTcCOlScUDCc6laSimwcYo4nXUQAS-sQ/cb=gapi.loaded_0
7672
133
https://production--rail.netlify.app/assets/js/app.js
14472
129
https://cdn.callrail.com/companies/297407543/f6b60be971df89061219/12/swap.js
11358
118
https://fast.wistia.com/assets/external/E-v1.js
8233
116
https://script.hotjar.com/modules.af7c72981a16dda10558.js
13749
111
https://connect.facebook.net/signals/config/1636822356602026?v=2.9.39&r=stable
11141
110
https://www.googletagmanager.com/gtm.js?id=GTM-PZBTJ7Q
6067
109
https://fast.wistia.com/assets/external/engines/manual_quality_video.js
10925
109
https://cdn.bizible.com/scripts/bizible.js
11034
107
https://fast.wistia.com/assets/external/wistia-mux.js
10723
104
Avoid non-composited animations — 2 animated elements found
It is recommended to avoid non-composited animations which are often janky and increase CLS.
Element
Read more reviews
Learn more

Budgets

Performance budget
It is advised to keep the quantity and size of all network requests under the targets set by the provided performance budget.
Timing budget
It is advised to set a timing budget to monitor the performance of your site.

Other

Network Requests
Below is a list of network requests that were made during page load.
URL Protocol Start Time (Ms) End Time (Ms) Transfer Size (Bytes) Resource Size (Bytes) Status Code MIME Type Resource Type
http://callrail.com/
http/1.1
0
51.815999671817
450
0
301
text/html
https://callrail.com/
http/1.1
52.439999766648
183.90299985185
535
0
301
https://www.callrail.com/
h2
184.49199991301
298.55499975383
58462
203227
200
text/html
Document
https://production--rail.netlify.app/assets/fonts/SourceSansPro-Regular.woff2
h2
312.17100005597
569.50500002131
16613
16112
200
font/woff2
Font
https://production--rail.netlify.app/assets/fonts/SourceSansPro-SemiBold.woff2
h2
312.31399998069
462.53199968487
16449
15948
200
font/woff2
Font
https://production--rail.netlify.app/assets/css/0.styles.css
h2
312.46599974111
600.65799998119
36673
219763
200
text/css
Stylesheet
https://production--rail.netlify.app/assets/js/app.js
h2
312.73499969393
464.57100007683
141392
465212
200
application/javascript
Script
https://production--rail.netlify.app/assets/js/page--src--pages--index-vue.js
h2
312.88399966434
501.66099984199
37875
119184
200
application/javascript
Script
https://production--rail.netlify.app/assets/js/page--src--pages--agencies--index-vue~page--src--pages--call-tracking--attribution--index-vue~page--~dac8f816.js
h2
313.26700001955
353.97999966517
13432
33057
200
application/javascript
Script
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
h2
316.67299987748
354.96099991724
6994
17376
200
application/javascript
Script
https://apis.google.com/js/api:client.js
h2
316.97599962354
337.36300002784
6143
12531
200
application/javascript
Script
https://fast.wistia.com/embed/medias/rgcgrf5oni.jsonp
h2
384.75500000641
414.78700004518
2503
5255
200
application/javascript
Script
https://fast.wistia.com/assets/external/E-v1.js
h2
385.39899978787
418.16099965945
115739
621915
200
application/javascript
Script
https://production--rail.netlify.app/assets/svg/call-tracking-micro.9ff5400b.svg
h2
385.58000000194
429.60699973628
1132
630
200
image/svg+xml
Image
https://production--rail.netlify.app/assets/svg/lead-center-micro.5e9d9879.svg
h2
385.73399977759
483.52500004694
1155
653
200
image/svg+xml
Image
https://production--rail.netlify.app/assets/svg/conversation-intelligence-micro.06a1c28b.svg
h2
385.87299967185
458.22399994358
1129
627
200
image/svg+xml
Image
https://production--rail.netlify.app/assets/svg/form-tracking-micro.e9944974.svg
h2
386.0549996607
419.71599962562
1011
509
200
image/svg+xml
Image
https://images.ctfassets.net/7742r3inrzuj/ZnESxfkyIqHaPgEZMeP2G/db7118a73555624713926b175ee60c49/hero.jpg?w=1100&q=15&fm=webp
h2
386.20099984109
420.26799963787
31603
31112
200
image/webp
Image
https://images.ctfassets.net/7742r3inrzuj/1uDdfcVC39XaPBCTxmN8xy/dc60b4534dd6e8660938a253025a1a82/analyze-panel.png?w=495&q=15&fm=webp
h2
386.38599961996
419.311999809
5049
4558
200
image/webp
Image
https://images.ctfassets.net/7742r3inrzuj/7uyUYLXkgge0OHZvB7FdxS/f4b073469000ff2a59bbc715de3657d0/communicate-panel.png?w=495&q=15&fm=webp
h2
386.64399972185
428.89399966225
8023
7532
200
image/webp
Image
https://images.ctfassets.net/7742r3inrzuj/ZnESxfkyIqHaPgEZMeP2G/db7118a73555624713926b175ee60c49/hero.jpg?w=1080&q=15&fm=webp
h2
386.7889996618
416.13599983975
31604
31112
200
image/webp
Image
https://production--rail.netlify.app/assets/svg/blue-card-background.bc4ae578.svg
h2
386.98899978772
441.19199970737
3444
46229
200
image/svg+xml
Image
https://production--rail.netlify.app/assets/static/g-logo-2.ce86f02.5f15835bdb257926fd03d452b4cbc2e4.png
h2
387.13999977335
431.59499997273
2333
1834
200
image/png
Image
https://production--rail.netlify.app/assets/static/g-logo-1.ce86f02.946a0903dd7145a0a895032c764982ca.png
h2
387.25199969485
457.6329998672
5382
4883
200
image/png
Image
https://production--rail.netlify.app/assets/static/hubspot.ce86f02.e8f8e051aa7acc398240ef487eed2591.png
h2
387.37099990249
458.75300001353
2232
1733
200
image/png
Image
https://production--rail.netlify.app/assets/static/salesforce.ce86f02.53b36108a33012e95cc63319c1928415.png
h2
387.48400006443
424.82999991626
2337
1838
200
image/png
Image
https://production--rail.netlify.app/assets/static/slack.ce86f02.6e227304eee65b2e511e43a6d50d0f86.png
h2
387.5889996998
459.3909997493
11049
10549
200
image/png
Image
https://production--rail.netlify.app/assets/static/wordpress.ce86f02.c6d9917210ef6bdeddf52073eb4496a6.png
h2
387.7149997279
458.50499998778
10016
9517
200
image/png
Image
https://production--rail.netlify.app/assets/static/unbounce.ce86f02.36530c3f27065c1b45952a6e02a3fe68.png
h2
387.83199992031
430.8960000053
5821
5322
200
image/png
Image
https://production--rail.netlify.app/assets/static/microsoft-advertising.ce86f02.1afd7360ffa82c0d82eca520f4169523.png
h2
387.95599993318
440.82799972966
3095
2596
200
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Document
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Script
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Fetch
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Fetch
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Other
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http/1.1
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Fetch
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XHR
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image/gif
Image
https://www.facebook.com/tr/
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Other
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h2
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Script
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h2
2323.0109997094
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Script
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XHR
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Script
Network Round Trip Times — 0 ms
High Network RTT (Round Trip Times) can have a large impact on performance. Providing servers geographically closer to the user could improve performance.
Server Backend Latencies — 0 ms
High server latencies indicate the server is overloaded or has a poor backend performance.
Tasks
Below is a list of the top-level main thread tasks that executed during page load.
Start Time (Ms) End Time (Ms)
330.031
7.783
384.88
23.289
409.745
37.362
453.141
18.395
487.679
13.095
506.33
33.197
573.638
13.43
587.659
86.081
673.763
103.066
787.719
27.178
832.403
28.952
863.179
53.008
917.529
9.582
927.521
89.568
1018.221
38.685
1057.608
8.203
1085.933
294.874
1387.401
12.859
1401.859
12.325
1417.766
21.715
1439.642
5.701
1464.437
6.427
1481.384
25.91
1509.039
14.07
1523.197
9.784
1534.482
27.367
1564.853
26.782
1593.319
13.349
1624.683
27.449
1655.273
27.811
1688.615
25.497
1714.25
5.901
1721.942
6.982
1730.934
29.449
1766.712
5.372
1772.375
21.002
1814.172
21.392
1837.297
6.361
1845.325
12.174
1869.996
62.106
1933.022
77.434
2014.503
152.949
2170.709
32.176
2217.063
6.366
2345.332
24.908
2373.958
6.966
2383.418
5.737
Diagnostics
Below is a collection of useful page vitals.
View Data
Metrics
Below is a collection of metrics.
View Data

Opportunities

Remove unused CSS — Potential savings of 70 KiB
Dead and/or unused rules in Style Sheets (CSS) can contribute to network payload sizes. Callrail.com should consider removing dead rules from style sheets and deferring the loading of CSS not used for above-the-fold content.
URL Transfer Size (Bytes) Potential Savings (Bytes)
#onetrust-banner-sdk{-ms-text-size-adjust:100%;-webkit-text-size-adjust:100%} ...
39496
38888
https://production--rail.netlify.app/assets/css/0.styles.css
36673
32786
Avoid serving legacy JavaScript to modern browsers — Potential savings of 90 KiB
Polyfills and transforms enable legacy browsers to use new JavaScript features. For bundled JavaScript it is recommended to adopt a modern script deployment strategy using module/nomodule feature detection. This will reduce the amount of code shipped to modern browsers.
URL Potential Savings (Bytes)
https://js.callrail.com/companies/297407543/custom_forms.js?t=1619816396223&
16888
https://production--rail.netlify.app/assets/js/app.js
12873
https://connect.facebook.net/signals/config/1636822356602026?v=2.9.39&r=stable
11852
https://js.callrail.com/companies/297407543/external_forms.js?t=1619816396224&
11367
https://www.clickcease.com/monitor/stat.js
10815
https://cdn.bizible.com/scripts/bizible.js
7813
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.bSaSBnJo3mU.O/m=client/rt=j/sv=1/d=1/ed=1/am=AQ/rs=AGLTcCOlScUDCc6laSimwcYo4nXUQAS-sQ/cb=gapi.loaded_0
7648
https://production--rail.netlify.app/assets/js/page--src--pages--index-vue.js
6541
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
6155
https://fast.wistia.com/assets/external/E-v1.js
218
https://fast.wistia.com/assets/external/playPauseLoadingControl.js
45
https://fast.wistia.com/assets/external/skipControls.js
45
https://connect.facebook.net/en_US/fbevents.js
44
https://fast.wistia.com/assets/external/engines/manual_quality_video.js
35

Diagnostics

Avoid enormous network payloads — Total size was 3,304 KiB
Large network payloads can cost users money and are linked to long load times.
URL Transfer Size (Bytes)
https://production--rail.netlify.app/assets/media/homepage-animation.mp4
285389
https://production--rail.netlify.app/assets/media/homepage-animation.mp4
285389
https://production--rail.netlify.app/assets/media/homepage-animation.webm
226282
https://production--rail.netlify.app/assets/media/homepage-animation.webm
226282
https://production--rail.netlify.app/assets/js/app.js
141392
https://fast.wistia.com/assets/external/E-v1.js
115739
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.bSaSBnJo3mU.O/m=client/rt=j/sv=1/d=1/ed=1/am=AQ/rs=AGLTcCOlScUDCc6laSimwcYo4nXUQAS-sQ/cb=gapi.loaded_0
107427
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
86310
https://connect.facebook.net/signals/config/1636822356602026?v=2.9.39&r=stable
75463
https://production--rail.netlify.app/assets/fonts/SourceSerifPro-Light.woff2
74949
Avoid an excessive DOM size — 1,148 elements
A large DOM (Document Object Model) will increase memory usage, cause longer system calculations as well as costly layout reflows.
Statistic Element Value
Total DOM Elements
1148
Maximum DOM Depth
source
20
Maximum Child Elements
body
25

Metrics

First Contentful Paint — 4.6 s
The time taken for the first image or text on the page to be rendered.
Speed Index — 6.6 s
The time taken for the page contents to be visibly populated.
Largest Contentful Paint — 11.9 s
The timing of the largest text or image that is painted.
Time to Interactive — 14.0 s
The time taken for the page to become fully interactive.
Total Blocking Time — 3,270 ms
The total blocking time is the sum of all time periods between First Contentful Paint and Time to Interactive (when task length exceeded 50ms).

Other

First CPU Idle — 13.4 s
The time taken for the page's main thread to be quiet enough to handle input.
Max Potential First Input Delay — 1,180 ms
Users could experience a delay when interacting with the page.
First Meaningful Paint — 4.6 s
The time taken for the primary content of the page to be rendered.
Estimated Input Latency — 560 ms
The time taken for the page to respond to user input (during the busiest 5 second window of page load). Users are likely to perceive callrail.com as laggy when the latency is higher than 0.05 seconds.
First Contentful Paint (3G) — 8830 ms
The time taken for the first image or text on the page to be rendered while on a 3G network.

Opportunities

Eliminate render-blocking resources — Potential savings of 1,060 ms
Resources, such as JavaScript and style sheets, can block the first paint of the page. Callrail.com should consider delivering critical JavaScript/style sheets (JS/CSS) inline and deferring all non-critical JS/CSS.
URL Transfer Size (Bytes) Potential Savings (Ms)
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
6994
780
https://apis.google.com/js/api:client.js
6143
780
Remove unused JavaScript — Potential savings of 406 KiB
It is advised to remove unused JavaScript in order to reduce bytes consumed by network activity.
URL Transfer Size (Bytes) Potential Savings (Bytes)
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.bSaSBnJo3mU.O/m=client/rt=j/sv=1/d=1/ed=1/am=AQ/rs=AGLTcCOlScUDCc6laSimwcYo4nXUQAS-sQ/cb=gapi.loaded_0
107427
80567
https://fast.wistia.com/assets/external/E-v1.js
115739
76384
https://production--rail.netlify.app/assets/js/app.js
141392
70151
https://connect.facebook.net/signals/config/1636822356602026?v=2.9.39&r=stable
75463
56173
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
86310
39660
https://script.hotjar.com/modules.af7c72981a16dda10558.js
59630
30070
https://www.clickcease.com/monitor/stat.js
24433
21302
https://www.googletagmanager.com/gtm.js?id=GTM-PZBTJ7Q
56377
21163
https://dev.visualwebsiteoptimizer.com/web/djIkdGU6Ny4wOmFzeW5jJWdxdWVyeQ==/tag-6c1234c1720b231a126856828ba1de84.js
45727
20735
Avoid multiple page redirects — Potential savings of 1,110 ms
Redirects can cause additional delays before the page can begin loading. Callrail.com should avoid multiple or unnecessary page redirects.
URL Time Spent (Ms)
http://callrail.com/
630
https://callrail.com/
480
https://www.callrail.com/
0

Diagnostics

Serve static assets with an efficient cache policy — 25 resources found
Callrail.com can speed up repeat visits by increasing the cache lifetime, which is essentially how long before a cached copy expires.
URL Cache TTL (Ms) Transfer Size (Bytes)
https://dev.visualwebsiteoptimizer.com/j.php?a=475343&u=https%3A%2F%2Fwww.callrail.com%2F&f=1&r=0.7185826776669269
0
3496
https://munchkin.marketo.net/munchkin.js
0
1634
https://dev.visualwebsiteoptimizer.com/settings.js?a=475343&settings_type=1&vn=7.0&r=0.4752664449227699&exc=24|25|26|27|28
0
1601
https://dev.visualwebsiteoptimizer.com/settings.js?a=475343&settings_type=2&vn=7.0&r=0.6981109525029348&u=https%3A%2F%2Fwww.callrail.com%2F&exc=24|25|26|27|28
0
1176
https://geolocation.onetrust.com/cookieconsentpub/v1/geo/location
0
735
https://p.adsymptotic.com/d/px/?_pid=16218&_psign=0aa5badf92527f7732e22463d6fa4dbc&coopa=0&gdpr=0&gdpr_consent=&_puuid=51442f9f-6be7-48bd-91bb-e59656fb20ad&_expected_cookie=e7e2a51712452bffa79de9b17add0da3
0
708
https://dev.visualwebsiteoptimizer.com/s.gif?account_id=475343&u=D7E6CEC95B9264B589C15C23A89DB7213&s=1619816394&p=1&tags={%22si%22:{%2224%22:%222%22}}&update=1&cq=0&vn=7.0.143&vns=undefined&vno=undefined&_cu=https%3A%2F%2Fwww.callrail.com%2F&eTime=1619816394560&random=0.30907744897664324
0
306
https://dev.visualwebsiteoptimizer.com/v.gif?cd=0&a=475343&d=callrail.com&u=D7E6CEC95B9264B589C15C23A89DB7213&h=54b93c5033e4d7b6f18e2d6bcd888bde&t=false&r=0.4583715895680853
0
306
https://static.hotjar.com/c/hotjar-2366750.js?sv=7
60000
2013
https://connect.facebook.net/signals/config/1636822356602026?v=2.9.39&r=stable
1200000
75463
https://connect.facebook.net/en_US/fbevents.js
1200000
24619
https://fast.wistia.com/assets/external/E-v1.js
3600000
115739
https://fast.wistia.com/assets/external/wistia-mux.js
3600000
25636
https://fast.wistia.com/assets/external/engines/manual_quality_video.js
3600000
20236
https://cdn.callrail.com/companies/297407543/f6b60be971df89061219/12/swap.js
3600000
12890
https://fast.wistia.com/assets/external/playPauseLoadingControl.js
3600000
10192
https://fast.wistia.com/assets/external/skipControls.js
3600000
10168
https://fast.wistia.com/assets/external/allIntegrations.js
3600000
9707
https://www.google-analytics.com/analytics.js
7200000
20199
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
14400000
6994
https://snippet.growsumo.com/growsumo.min.js
14400000
2589
https://snap.licdn.com/li.lms-analytics/insight.min.js
27438000
2169
https://cdn.bizible.com/scripts/bizible.js
86400000
34093
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
691200000
86310
https://www.clickcease.com/monitor/stat.js
2678400000
24433
Reduce JavaScript execution time — 5.5 s
JavaScript (JS) execution time can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
URL Total CPU Time (Ms) Script Evaluation (Ms) Script Parse (Ms)
https://fast.wistia.com/assets/external/E-v1.js
1336.92
1076.852
178.144
https://cdn.cookielaw.org/scripttemplates/6.16.0/otBannerSdk.js
979.712
682.804
116.104
Unattributable
973.80399999998
186.512
0.556
https://production--rail.netlify.app/assets/js/app.js
943.772
826.964
34.492
https://production--rail.netlify.app/assets/js/page--src--pages--agencies--index-vue~page--src--pages--call-tracking--attribution--index-vue~page--~dac8f816.js
810.476
699.608
7.952
https://dev.visualwebsiteoptimizer.com/web/djIkdGU6Ny4wOmFzeW5jJWdxdWVyeQ==/tag-6c1234c1720b231a126856828ba1de84.js
632.34
325.48
13.972
https://www.callrail.com/
562.312
37.38
6.52
https://www.googletagmanager.com/gtm.js?id=GTM-PZBTJ7Q
232.972
199.088
20.992
https://script.hotjar.com/modules.af7c72981a16dda10558.js
155.556
128.44
13.888
https://apis.google.com/_/scs/apps-static/_/js/k=oz.gapi.en_US.bSaSBnJo3mU.O/m=client/rt=j/sv=1/d=1/ed=1/am=AQ/rs=AGLTcCOlScUDCc6laSimwcYo4nXUQAS-sQ/cb=gapi.loaded_0
144.04
111.268
20.916
https://cdn.bizible.com/scripts/bizible.js
142.82
130.044
7.568
https://fast.wistia.com/assets/external/engines/manual_quality_video.js
140.752
125.776
7.38
https://connect.facebook.net/signals/config/1636822356602026?v=2.9.39&r=stable
128.9
103.612
18.796
https://cdn.callrail.com/companies/297407543/f6b60be971df89061219/12/swap.js
119.4
112.844
3.728
https://fast.wistia.com/assets/external/wistia-mux.js
102.488
93.672
6.72
https://www.google-analytics.com/analytics.js
95.408
83.728
4.84
https://cdn.cookielaw.org/scripttemplates/otSDKStub.js
88.904
70.052
7.948
https://dev.visualwebsiteoptimizer.com/settings.js?a=475343&settings_type=1&vn=7.0&r=0.4752664449227699&exc=24|25|26|27|28
53.396
51.336
1.436
Minimize main-thread work — 8.0 s
Main-thread work timing can be lowered by reducing the time required for parsing, compiling and executing JS. Delivering smaller JS payloads may help with this.
Category Time Spent (Ms)
Script Evaluation
5282.652
Other
1188.688
Script Parsing & Compilation
556.352
Style & Layout
381.128
Parse HTML & CSS
353.824
Garbage Collection
186.5
Rendering
97.972
Reduce the impact of third-party code — Third-party code blocked the main thread for 1,430 ms
It is advised to either limit, remove or delay the loading of redundant third-party code which may be significantly impacting load performance.
Third-Party Transfer Size (Bytes) Main-Thread Blocking Time (Ms)
SHOW DETAILS
196442
622.464
SHOW DETAILS
162787
370.732
SHOW DETAILS
52612
200.852
SHOW DETAILS
114248
53.752
SHOW DETAILS
56377
41.68
SHOW DETAILS
36752
41.332
SHOW DETAILS
63948
37.072
SHOW DETAILS
100709
33.476
SHOW DETAILS
20819
23.808
SHOW DETAILS
7916
0
SHOW DETAILS
4501
0
SHOW DETAILS
1540
0
SHOW DETAILS
693
0
Image elements do not have explicit `width` and `height`
Reduce layout shifts and improve CLS by setting explicit width and height properties on image elements.
URL Failing Elements
https://production--rail.netlify.app/assets/static/slack.ce86f02.6e227304eee65b2e511e43a6d50d0f86.png
img
https://production--rail.netlify.app/assets/static/wordpress.ce86f02.c6d9917210ef6bdeddf52073eb4496a6.png
img
card background
https://production--rail.netlify.app/assets/static/unbounce.ce86f02.36530c3f27065c1b45952a6e02a3fe68.png
img
https://production--rail.netlify.app/assets/static/g-logo-1.ce86f02.946a0903dd7145a0a895032c764982ca.png
img
https://production--rail.netlify.app/assets/static/microsoft-advertising.ce86f02.1afd7360ffa82c0d82eca520f4169523.png
img
https://production--rail.netlify.app/assets/static/facebook.ce86f02.b87bde0ce1e82ded8fc88dbefc5eed10.png
img
https://production--rail.netlify.app/assets/static/salesforce.ce86f02.53b36108a33012e95cc63319c1928415.png
img
https://production--rail.netlify.app/assets/static/g-logo-2.ce86f02.5f15835bdb257926fd03d452b4cbc2e4.png
img
https://production--rail.netlify.app/assets/static/hubspot.ce86f02.e8f8e051aa7acc398240ef487eed2591.png
img
76

Accessibility

Indicates how accessible the page is and highlights opportunities where the page can be made more accessible to users of callrail.com. This includes details about various page attributes that can be optimized.

Navigation

`[accesskey]` values are unique
Access keys assist users with focusing on different parts of the page. Each access key should be unique for proper navigation.
The page contains a heading, skip link, or landmark region
It is advised to provide ways to bypass repetitive content, allowing users to navigate the page efficiently.
Heading elements appear in a sequentially-descending order
Properly order all headers and do not skip heading levels to better the navigation and readability for users of assistive technologies, like a screen reader.
No element has a `[tabindex]` value greater than 0
Although technically valid, a tabindex value greater than 0 often creates frustrating experiences for users who rely on assistive technologies.

ARIA

`[aria-*]` attributes match their roles
Avoid mismatching 'aria-*' attributes and their 'role' value, as it invalidates the attribute.
`button`, `link`, and `menuitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-hidden="true"]` is not present on the document `<body>`
If aria-hidden=true is set on the document body, assistive technologies, like a screen reader will work inconsistently.
`[aria-hidden="true"]` elements do not contain focusable descendents
Interactive elements within an aria-hidden=true element are unavailable to users of assistive technologies, like a screen reader.
ARIA input fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when an input field does not have an accessible name specified.
ARIA `meter` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `progressbar` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[role]`s have all required `[aria-*]` attributes
Some ARIA roles have required 'aria-*' attributes, which provide essential information about state and functionality.
Elements with an ARIA `[role]` that require children to contain a specific `[role]` have all required children.
Some ARIA parent roles cannot perform their intended functions if specific child roles are not used.
`[role]`s are contained by their required parent element
Some ARIA child roles cannot perform their intended functions if specific parent roles are not used.
`[role]` values are valid
All ARIA roles require valid values to perform their intended functions.
ARIA toggle fields have accessible names
Generic names are announced to users of assistive technologies, like a screen reader, when a toggle field does not have an accessible name specified.
ARIA `tooltip` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
ARIA `treeitem` elements have accessible names
Without accessible names on elements, screen readers will default to announcing a generic name, which means your content will be less accessible to users who rely on screen readers.
`[aria-*]` attributes have valid values
ARIA attributes cannot be interpreted with invalid values when used by screen readers and other assistive technologies.
`[aria-*]` attributes are valid and not misspelled
ARIA attributes cannot be interpreted with invalid names when used by screen readers and other assistive technologies.

Tables and lists

`<dl>`'s contain only properly-ordered `<dt>` and `<dd>` groups, `<script>`, `<template>` or `<div>` elements.
Screen readers and other assistive technologies may produce poor and inaccurate output when definition lists are not properly marked up.
Definition list items are wrapped in `<dl>` elements
In order for screen readers and other assistive technologies to properly announce definition list items ('<dt>' and '<dd>'), they must be wrapped in parent a '<dl>' element.
Lists contain only `<li>` elements and script supporting elements (`<script>` and `<template>`).
Use proper list structure to aid screen readers and other assistive technologies.
List items (`<li>`) are contained within `<ul>` or `<ol>` parent elements
In order for screen readers to announce list items, ensure that list items ('<li>') are contained within parent '<ul>' or '<ol>' tags.
Cells in a `<table>` element that use the `[headers]` attribute refer to table cells within the same table.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that '<td>' cells using the headers attribute only refer to other cells in the same table, to improve screen reader user experience.
`<th>` elements and elements with `[role="columnheader"/"rowheader"]` have data cells they describe.
Screen readers and other assistive technologies have features to make navigating tables easier. Ensure that table headers refer to some set of cells, to improve screen reader user experience.

Names and labels

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
No form fields have multiple labels
Having multiple labels for form fields can be confusing to assistive technologies, like a screen reader.
`<frame>` or `<iframe>` elements have a title
Screen reader users and other assistive technology users rely on frame titles to describe the contents of frames.
`<input type="image">` elements have `[alt]` text
Input buttons with alternative text assist screen readers and other assistive technology users to understand its purpose.
Form elements have associated labels
Screen readers and other assistive technologies rely on labels to properly announce form controls.
`<object>` elements have `[alt]` text
It is advised that alt text is used on '<object>' elements in order to provide meaning to screen reader and other assistive technology users, as these technologies are unable to translate non-text content.

Internationalization and localization

`<html>` element has a `[lang]` attribute
It is advised to provide a lang attribute so that screen readers and other assistive technologies are guaranteed to announce the page's text correctly. When not provided, the user's default language setting will be used which may cause inaccuracies.
`<html>` element has a valid value for its `[lang]` attribute
Specify a valid BCP 47 language in order to help screen readers and other assistive technologies announce text properly.
`[lang]` attributes have a valid value
Specify a valid BCP 47 language on elements in order to help screen readers and other assistive technologies announce text properly.

Best practices

The document does not use `<meta http-equiv="refresh">`
Pages that refresh automatically cause a poor user experience as focus is directed back to the top of the page unexpectedly.
`[user-scalable="no"]` is not used in the `<meta name="viewport">` element and the `[maximum-scale]` attribute is not less than 5.
For users with low vision who rely on screen magnification, ensure that zooming is not disabled.

Audio and video

`<video>` elements contain a `<track>` element with `[kind="captions"]`
Callrail.com may provide assistance to deaf or hearing-impaired users with captions on videos.

Names and labels

Buttons do not have an accessible name
Buttons become unusable as they are announced simply as "button" when the button does not have an accessible name, when used by screen readers and other assistive technologies.
Failing Elements
button
Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img
Links do not have a discernible name
In order to improve the navigation for screen reader and other assistive technology users, use link text that is unique, focusable and discernible.

Contrast

Background and foreground colors do not have a sufficient contrast ratio.
Many (if not most) users find low-contrast text difficult or impossible to read.
Failing Elements
Start Free Trial
Try Everything Free
Integrations
like us
dentists
lawyers
car dealers
Call Tracking
Lead Center
Conversation Intelligence delivers call transcriptions with AI-powered analysis…
Conversation Intelligence
Form Tracking connects each ad, campaign, and keyword to every form submission.
Try Everything Free

Navigation

`[id]` attributes on active, focusable elements are not unique
Ensure all focusable elements have a unique id value to allow them to be visible to users of assistive technologies, like a screen reader.
Failing Elements
“CallRail is probably the best tool of its kind out there. It’s easy…

ARIA

ARIA IDs are not unique
Ensure all ARIA ID values are unique to prevent elements from being overlooked by assistive technologies, like a screen reader.
Failing Elements
h3
Targeting Cookies
input
These cookies may be set through our site by our advertising partners. They may…
Strictly Necessary Cookies
These cookies are necessary for the website to function and cannot be switched …
Performance Cookies
input
These cookies allow us to count visits and traffic sources so we can measure an…
Functional Cookies
input
These cookies enable the website to provide enhanced functionality and personal…
input
input
input
input
input

Manual Checks

The page has a logical tab order
The visual layout should be logical in its tab order and users cannot focus elements that are offscreen.
Interactive controls are keyboard focusable
Ensure that custom interactive controls are keyboard focusable and that a focus indicator is displayed.
Interactive elements indicate their purpose and state
Ensure that interactive elements (such as links and buttons) are distinguishable from non-interactive elements and that they indicate their state.
The user's focus is directed to new content added to the page
When new content (such as a dialogue) is added to the page, the user's focus should be directed to it.
User focus is not accidentally trapped in a region
Avoid focus being accidentally trapped when a user tabs in and out of controls or regions on page.
Custom controls have associated labels
Ensure that custom interactive controls have associated labels, which are provided by aria-label and aria-labelledby attributes.
Custom controls have ARIA roles
Ensure that all custom interactive controls have appropriate ARIA roles.
Visual order on the page follows DOM order
Ensure that the DOM order matches with the page's visual order, in order to improve navigation for screen readers and other assistive technologies.
Offscreen content is hidden from assistive technology
Ensure that offscreen content is hidden through the use of "display:none" styling or the aria-hidden attribute.
HTML5 landmark elements are used to improve navigation
Elements such as <main> and <nav> are recommended as they are used by screen readers and other assistive technologies to improve keyboard navigation.
73

Best Practices

Indicates the recommended, best practices currently in place on the page and highlights the best practices that callrail.com should incorporate. This includes practices such as protecting pages with HTTPS.

Audits

Avoids requesting the geolocation permission on page load
When requesting a user's location, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids requesting the notification permission on page load
When requesting permission to send notifications, provide context or consider tying the request to a user action to avoid confusion and mistrust from users.
Avoids front-end JavaScript libraries with known security vulnerabilities
Ensure that the use of third-party scripts is minimal and that only trusted third-party scripts are used as some may contain known security vulnerabilities which may be exploited by attackers.

Audits

Allows users to paste into password fields
Ensure that password inputs may be pasted into to aid in the user's ability to use password managers and improve security.
Displays images with correct aspect ratio
Ensure that image display dimensions match their natural aspect ratio.
Serves images with appropriate resolution
For maximum image clarity, ensure images have natural dimensions and are proportional to the display size and pixel ratio.
Fonts with `font-display: optional` are preloaded
It is recommended that optional fonts are preloaded.

Audits

Page has the HTML doctype
Ensure a doctype is specified to prevent the browser from switching to quirks-mode.
Properly defines charset
It is advised to declare a character encoding, optionally via a <meta> tag in the first 1024 bytes of the HTML or in the Content-Type HTTP response header.

Audits

Avoids Application Cache
Application cache is deprecated and is no longer recommended.
Detected JavaScript libraries
Below is a list of all front-end JavaScript libraries that were detected on the page.
Name Version
Vue
core-js
core-js-global@3.6.5; core-js-pure@3.0.0
Avoids deprecated APIs
Avoid deprecated APIs which will eventually be removed the browser.
Page has valid source maps
Consider deploying source maps for added benefits such as the ability to debug while in production.
No issues in the `Issues` panel in Chrome Devtools
There may be unresolved issues logged to Chrome Devtools.

Audits

Does not use HTTPS — 1 insecure request found
Ensure that all pages are protected with HTTPS (including those that do not handle sensitive data) as HTTPS prevents tampering and passive listening on communications between the app and its users. Additionally, HTTPS is a prerequisite for HTTP/2 and many new web platform APIs.
Insecure URL Request Resolution
http://callrail.com/
Allowed
Links to cross-origin destinations are unsafe
Improve performance and prevent security vulnerabilities by adding rel="noopener" and rel="noreferrer" to external links.

Audits

Registers an `unload` listener
The 'unload' event does not fire reliably, causing issues with browser optimizations such as the Back-Forward Cache. It is recommended that 'pagehide' or 'visibilitychange' events are used instead.
Source
SHOW DETAILS
Browser errors were logged to the console
Below is a list of all errors logged to the console, which indicate unresolved problems on the site.
Source Description
SHOW DETAILS
WebSocket connection to 'wss://ws8.hotjar.com/api/v2/client/ws' failed: Error in connection establishment: net::ERR_NAME_NOT_RESOLVED
86

SEO

Indicates how well the page is optimized for ranking in search engines and highlights Search Engine Optimization (SEO) opportunities for callrail.com. This includes optimizations such as providing meta data.

Mobile Friendly

Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of callrail.com on mobile screens.
Document uses legible font sizes — 99.93% legible text
Font sizes of 12px or less are too small to most mobile users without user gestures and further action. Aim for more than 60% of page text to use font sizes greater than 12px.
Source Selector % of Page Text Font Size
SHOW DETAILS
.reviews[data-v-3784e311]
0.07%
9px
SHOW DETAILS
99.93%
≥ 12px
Tap targets are sized appropriately — 100% appropriately sized tap targets
Interactive elements (such as buttons and links) should be appropriately spaced, sized and easy enough to select or tap with regard to their surrounding elements.

Content Best Practices

Document has a `<title>` element
Search engines, screen reader users and other assistive technology users rely on the title to provide an overview of the page and to help determine if the page is relevant to their search.
Document has a meta description
Meta descriptions may be used by search engines when displaying a link to the page and should concisely summarize the page's content.
Document has a valid `hreflang`
Search engines can be instructed to list specific versions of a page for a given language or region through the use of hreflang links.
Document has a valid `rel=canonical`
Search engines can be suggested which URL should be shown in search results through the use of canonical links.
Document avoids plugins
The content of plugins cannot be indexed by search engines and many devices either restrict or do not support them.

Crawling and Indexing

Page has successful HTTP status code
Avoid pages with unsuccessful HTTP status codes as they may not be indexed by search engines.
Links are crawlable
Ensure that the 'href' attribute of anchor elements links to the appropriate destination. This allows for more pages of the site to be discovered by search engines.
Page isn’t blocked from indexing
Pages that cannot be crawled by search engines cannot be indexed or included in their search results. Ensure that search engines have permission to crawl all pages that should be indexed.
robots.txt is valid
Malformed robots.txt files prevent crawlers from understanding how a site wants to be crawled or indexed, which can be devastating to SEO.

Content Best Practices

Links do not have descriptive text — 2 links found
Make use of descriptive link text to assist search engines in understanding the content.
Image elements do not have `[alt]` attributes
Provide short and descriptive alternative text where possible on informative elements.
Failing Elements
img
img
img
img
img
img
img
img
img
img
img
img
img
img
img

Manual Checks

Structured data is valid
Structured data can be validated through the use of the Structured Data Testing Tool and the Structured Data Linter.
50

Progressive Web App

Indicates how valid the aspects of a Progressive Web App (PWA) are for the page and highlights opportunities to enable/improve the PWA of callrail.com. This includes details about web app manifests.

PWA Optimized

Redirects HTTP traffic to HTTPS
It is advised to redirect all HTTP traffic to HTTPS, in order to enable secure web features for all users.
Content is sized correctly for the viewport
Ensure that the width of the app's content matches the width of the viewport, otherwise the app might not be optimized for mobile screens.
Has a `<meta name="viewport">` tag with `width` or `initial-scale`
It is advised to use a '<meta name="viewport">' tag for the optimization of callrail.com on mobile screens.
Provides a valid `apple-touch-icon`
iOS users of Progressive Web Apps will benefit from an apple touch icon, which can be defined with 'apple-touch-icon', which must point to a non-transparent 192px (or 180px) square PNG.

Installable

Web app manifest or service worker do not meet the installability requirements — 1 reason
User engagement may be increased by leveraging the browsers ability to proactively prompt users to add the app to their homescreen.
Failure reason
No manifest was fetched

PWA Optimized

Does not register a service worker that controls page and `start_url`
A service worker is used to provide Progressive Web Apps the use of features such as working offline, the ability for the app to be added to the homescreen as well as push notifications.
Is not configured for a custom splash screen
Themed splash screens ensure a high-quality user experience at launch for app users.
View Data
Does not set a theme color for the address bar.
A theme may be applied to the browser address bar, which ideally can be made to match the site.
View Data
Manifest doesn't have a maskable icon
Maskable icons are great to ensure that images fill the entire shape when installing the app on a device.

Manual Checks

Site works cross-browser
Ensure that the Progressive Web App works correctly across every major browser.
Page transitions don't feel like they block on the network
Users perceive apps with responsive, snappy transitions as higher peforming and ensures a great user experience, even on a slow network.
Each page has a URL
Ensure that all pages are deep linkable via URL. They should also be unique for the purpose of shareability on social media.
Hosting

Server Location

Server IP Address: 147.75.40.150
Continent: Europe
Country: Netherlands
Netherlands Flag
Region: North Holland
City: Amsterdam
Longitude: 4.7521
Latitude: 52.2832
Currencies: EUR
Languages: Dutch

Web Hosting Provider

Name IP Address
Packet Host, Inc.
Registration

Domain Registrant

Private Registration: Yes
Name: REDACTED FOR PRIVACY
Organization: REDACTED FOR PRIVACY
Country: US
City: REDACTED FOR PRIVACY
State: GA
Post Code: REDACTED FOR PRIVACY
Email:
Phone: REDACTED FOR PRIVACY
Note: Registration information is derived from various sources and may be inaccurate.

Domain Registrar

Security

Visitor Safety

Mature Content: Not Likely
McAfee WebAdvisor Rating: Unknown
WOT Rating:
WOT Trustworthiness: 57/100
WOT Child Safety: 70/100
Note: Safety information is not guaranteed.

SSL/TLS Certificate

Issued To: www.callrail.com
Issued By: Amazon
Valid From: 27th June, 2020
Valid To: 27th July, 2021
Subject: CN = www.callrail.com
Hash: 4c6e9ecb
Issuer: CN = Amazon
OU = Server CA 1B
O = Amazon
S = US
Version: 2
Serial Number: 1891312651392893860263348910457395342
Serial Number (Hex): 016C40E9C38476FF59B5E04CBBDC988E
Valid From: 27th June, 2024
Valid To: 27th July, 2024
Signature Algorithm (Short Name): RSA-SHA256
Signature Algorithm (Long Name): sha256WithRSAEncryption
Authority Key Identifier: keyid:59:A4:66:06:52:A0:7B:95:92:3C:A3:94:07:27:96:74:5B:F9:3D:D0
Extended Key Usage: TLS Web Server Authentication, TLS Web Client Authentication
CRL Distribution Points:
Full Name:
URI:http://crl.sca1b.amazontrust.com/sca1b.crl
Certificate Policies: Policy: 2.16.840.1.114412.1.2
Policy: 2.23.140.1.2.1
Authority Information Access: OCSP - URI:http://ocsp.sca1b.amazontrust.com
CA Issuers - URI:http://crt.sca1b.amazontrust.com/sca1b.crt
SCT List: Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : F6:5C:94:2F:D1:77:30:22:14:54:18:08:30:94:56:8E:
E3:4D:13:19:33:BF:DF:0C:2F:20:0B:CC:4E:F1:64:E3
Timestamp : Jun 27 01:40:53.238 2020 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:21:00:C9:A3:4C:CE:E4:07:C2:6F:DD:8D:3C:
E9:CB:EF:ED:F0:B5:A4:6D:61:68:04:B5:F6:19:1C:02:
66:42:42:34:6A:02:20:46:DC:DA:4F:CB:CB:56:17:3B:
85:B6:25:EC:DA:44:FA:80:B9:69:65:65:B9:25:D7:05:
32:17:0F:C7:89:AB:05
Signed Certificate Timestamp:
Version : v1 (0x0)
Log ID : 5C:DC:43:92:FE:E6:AB:45:44:B1:5E:9A:D4:56:E6:10:
37:FB:D5:FA:47:DC:A1:73:94:B2:5E:E6:F6:C7:0E:CA
Timestamp : Jun 27 01:40:53.293 2020 GMT
Extensions: none
Signature : ecdsa-with-SHA256
30:45:02:20:0E:E1:A1:A7:D2:40:D1:49:D1:E1:14:7B:
85:CF:86:22:D9:76:95:C1:A6:A2:E8:E7:2E:96:75:0D:
DA:50:E7:A1:02:21:00:BE:9B:B3:62:FA:16:E2:56:8D:
45:36:98:BF:87:1E:3D:27:2E:CB:5C:BD:55:D7:DC:98:
04:17:7E:3D:6E:8F:0C
Key Usage: Digital Signature, Key Encipherment
Basic Constraints: CA:FALSE
Subject Alternative Name: DNS:callrail.com
DNS:www.callrail.com
Technical

DNS Lookup

A Records

Host IP Address Class TTL
callrail.com. 99.84.106.65 IN 59
callrail.com. 99.84.106.47 IN 59
callrail.com. 99.84.106.118 IN 59
callrail.com. 99.84.106.36 IN 59

NS Records

Host Nameserver Class TTL
callrail.com. ns-1506.awsdns-60.org. IN 21599
callrail.com. ns-161.awsdns-20.com. IN 21599
callrail.com. ns-1957.awsdns-52.co.uk. IN 21599
callrail.com. ns-843.awsdns-41.net. IN 21599

MX Records

Priority Host Server Class TTL
1 callrail.com. aspmx.l.google.com. IN 1799
10 callrail.com. aspmx2.googlemail.com. IN 1799
10 callrail.com. aspmx3.googlemail.com. IN 1799
5 callrail.com. alt1.aspmx.l.google.com. IN 1799
5 callrail.com. alt2.aspmx.l.google.com. IN 1799

SOA Records

Domain Name Primary NS Responsible Email TTL
callrail.com. ns-161.awsdns-20.com. awsdns-hostmaster.amazon.com. 899

TXT Records

Host Value Class TTL
callrail.com. 1password-site-verification=GJD3RFJAHJAKJJ3ZBTYKPOWDI4 IN 1799
callrail.com. 236B087DB8 IN 1799
callrail.com. drift-domain-verification=0ca642158d49c8475bda5295540ac255accc3560f0385a2cfa04995c7830c49e IN 1799
callrail.com. google-site-verification=1vaWd8o2MTbqGpg1_4MQ1s7UAy0m5V3icd2tVloa2qc IN 1799
callrail.com. google-site-verification=8s3YA0XCyvI7fnyBAC5dQbvOjys9g3V6xHJ8dF3mYj8 IN 1799
callrail.com. h1-domain-verification=xtFLTXgLEVDUR4Y7MnE6gERCfMbW2uo1X47KZqo1REg4NcNu IN 1799
callrail.com. mgverify=54f76627a3fc900d2ea4fca6f792ed9cb84a1d7fe0b04d9ccfff753c0e766e64 IN 1799
callrail.com. onetrust-domain-verification=2bb9073d13634b749606c05636745272 IN 1799
callrail.com. status-page-domain-verification=dmkccmhphjpc IN 1799
callrail.com. v=spf1 IN 1799

HTTP Response Headers

HTTP-Code: HTTP/1.1 200 OK
Content-Type: text/html; charset=UTF-8
Server: Netlify
Cache-Control: public, max-age=0, must-revalidate
Date: 30th April, 2021
Content-Length: 203227
Connection: keep-alive
strict-transport-security: max-age=31536000; includeSubDomains; preload
x-language:
x-nf-request-id: 83a16361-4cce-4469-9957-95eefcfccaf7
x-country: US
ETag: "84fe4976f77796ef57fe8bc27af64046-ssl"
X-Cache: RefreshHit from cloudfront
Via: 1.1 7ae870cd25f69f522a5d075cc08767f0.cloudfront.net (CloudFront)
X-Amz-Cf-Pop: EWR50-C1
X-Amz-Cf-Id: TGK3CuIS6MzlTFKhzBaOrXxTlBgunrhIJ3GgOhhYmlBK5Qq7NutQWA==

Whois Lookup

Created: 18th February, 2011
Changed: 26th October, 2018
Expires: 18th February, 2023
Registrar: ENOM, INC.
Status: clientTransferProhibited
Nameservers: ns-1506.awsdns-60.org
ns-161.awsdns-20.com
ns-1957.awsdns-52.co.uk
ns-843.awsdns-41.net
Owner Name: REDACTED FOR PRIVACY
Owner Organization: REDACTED FOR PRIVACY
Owner Street: REDACTED FOR PRIVACY
Owner Post Code: REDACTED FOR PRIVACY
Owner City: REDACTED FOR PRIVACY
Owner State: GA
Owner Country: US
Owner Phone: REDACTED FOR PRIVACY
Owner Email: https://tieredaccess.com/contact/a3612723-ccd3-4c3d-88ce-b831f36c63c6
Admin Name: REDACTED FOR PRIVACY
Admin Organization: REDACTED FOR PRIVACY
Admin Street: REDACTED FOR PRIVACY
Admin Post Code: REDACTED FOR PRIVACY
Admin City: REDACTED FOR PRIVACY
Admin State: REDACTED FOR PRIVACY
Admin Country: REDACTED FOR PRIVACY
Admin Phone: REDACTED FOR PRIVACY
Admin Email: REDACTED FOR PRIVACY
Tech Name: REDACTED FOR PRIVACY
Tech Organization: REDACTED FOR PRIVACY
Tech Street: REDACTED FOR PRIVACY
Tech Post Code: REDACTED FOR PRIVACY
Tech City: REDACTED FOR PRIVACY
Tech State: REDACTED FOR PRIVACY
Tech Country: REDACTED FOR PRIVACY
Tech Phone: REDACTED FOR PRIVACY
Tech Email: REDACTED FOR PRIVACY
Full Whois:

Domain Name: callrail.com
Registry Domain ID: 1640885245_DOMAIN_COM-VRSN
Registrar WHOIS Server: WHOIS.ENOM.COM
Registrar URL: WWW.ENOM.COM
Updated Date: 2018-10-26T19:03:48.00Z
Creation Date: 2011-02-18T14:17:37.00Z
Registrar Registration Expiration Date: 2023-02-18T14:17:00.00Z
Registrar: ENOM, INC.
Registrar IANA ID: 48
Domain Status: clientTransferProhibited https://www.icann.org/epp#clientTransferProhibited
Registrant Name: REDACTED FOR PRIVACY
Registrant Organization: REDACTED FOR PRIVACY
Registrant Street: REDACTED FOR PRIVACY
Registrant Street:
Registrant City: REDACTED FOR PRIVACY
Registrant State/Province: GA
Registrant Postal Code: REDACTED FOR PRIVACY
Registrant Country: US
Registrant Phone: REDACTED FOR PRIVACY
Registrant Phone Ext:
Registrant Fax: REDACTED FOR PRIVACY
Registrant Email: https://tieredaccess.com/contact/a3612723-ccd3-4c3d-88ce-b831f36c63c6
Admin Name: REDACTED FOR PRIVACY
Admin Organization: REDACTED FOR PRIVACY
Admin Street: REDACTED FOR PRIVACY
Admin Street:
Admin City: REDACTED FOR PRIVACY
Admin State/Province: REDACTED FOR PRIVACY
Admin Postal Code: REDACTED FOR PRIVACY
Admin Country: REDACTED FOR PRIVACY
Admin Phone: REDACTED FOR PRIVACY
Admin Phone Ext:
Admin Fax: REDACTED FOR PRIVACY
Admin Email: REDACTED FOR PRIVACY
Tech Name: REDACTED FOR PRIVACY
Tech Organization: REDACTED FOR PRIVACY
Tech Street: REDACTED FOR PRIVACY
Tech Street:
Tech City: REDACTED FOR PRIVACY
Tech State/Province: REDACTED FOR PRIVACY
Tech Postal Code: REDACTED FOR PRIVACY
Tech Country: REDACTED FOR PRIVACY
Tech Phone: REDACTED FOR PRIVACY
Tech Phone Ext:
Tech Fax: REDACTED FOR PRIVACY
Tech Email: REDACTED FOR PRIVACY
Name Server: NS-1506.AWSDNS-60.ORG
Name Server: NS-161.AWSDNS-20.COM
Name Server: NS-1957.AWSDNS-52.CO.UK
Name Server: NS-843.AWSDNS-41.NET
DNSSEC: unsigned
Registrar Abuse Contact Email: ABUSE@ENOM.COM
Registrar Abuse Contact Phone: +1.4259744689
URL of the ICANN WHOIS Data Problem Reporting System: HTTP://WDPRS.INTERNIC.NET/
>>> Last update of WHOIS database: 2021-04-30T20:59:20.00Z <<<

For more information on Whois status codes, please visit https://icann.org/epp


The data in this whois database is provided to you for information
purposes only, that is, to assist you in obtaining information about or
related to a domain name registration record. We make this information
available "as is," and do not guarantee its accuracy. By submitting a
whois query, you agree that you will use this data only for lawful
purposes and that, under no circumstances will you use this data to: (1)
enable high volume, automated, electronic processes that stress or load
this whois database system providing you this information; or (2) allow,
enable, or otherwise support the transmission of mass unsolicited,
commercial advertising or solicitations via direct mail, electronic
mail, or by telephone. The compilation, repackaging, dissemination or
other use of this data is expressly prohibited without prior written
consent from us.

We reserve the right to modify these terms at any time. By submitting
this query, you agree to abide by these terms.
Version 6.3 4/3/2002
View Raw Whois

Nameservers

Name IP Address
ns-1506.awsdns-60.org 205.251.197.226
ns-161.awsdns-20.com 205.251.192.161
ns-1957.awsdns-52.co.uk 205.251.199.165
ns-843.awsdns-41.net 205.251.195.75
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callrail.com Infographic

callrail.com by the numbers infographic

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